Over the holiday season, at FRAMA we return to the customs that mean the most: whether rituals from growing up, or self-made traditions with chosen family. Our team comes from all over the world, and this diversity of tradition and holiday meaning led us to the interviews you see here — brought together, these traditions bring to light a patchwork of influences and memories. And as traditions are meant to be shared, these stories are our invitation to join us in this spirit. At this time of year, we give new meaning to everyday objects, connecting stories and references to longtime possessions, and making room for new customs alike.
– Paulina Melinauskaite
– Alessandro Mander
– Alina Becker
– Freya Horstmann
– Carla Altés
– Anna Duran
– Mouris Babio
– Jasmin Piercy
– Vivi Toft
From games and table settings to traditions in the kitchen and time taken just for yourself, the traditions among us say so much about where we come from and what matters most to us — the beauty of this time of year being time taken to consider our own answers to those questions. While these interviews among the team who we spend our days with revealed an impressive diversity of tradition — no two holidays are alike — the essentials come to the fore as prioritizing time slowed down to make room for reflection, and time spent together. Wishing you the same from team FRAMA, wherever your tradition finds you this year.
Video by Paw Gissel, Edit by Nico Denysiuk